Aptecode Blog • Web Audit

The 60-Minute Web Audit: Speed,UX, and Conversion Leaks

In one focused hour, we surface fixes that move revenue: Core Web Vitals, navigation friction, form drop-offs, trust gaps, and route-to-value clarity—each with an owner and timeline.

  • Aug 04, 2025
    Published
  • 6 min
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A founder-friendly audit that surfaces high-impact fixes fast.

This web audit is not just a report—it’s a actionable plan of attack designed to drive revenue growth within a concise 60-minute session.

We begin by assessing speed, ensuring Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), and Interaction to Next Paint (INP) metrics fall within healthy ranges. Images are properly sized and cached, while third-party scripts are minimized to enhance loading times. This technical optimization lays the groundwork for a responsive user experience.

User experience is evaluated through clear hierarchies, consistent call-to-action placement, and mobile navigation that eliminates guesswork. We identify and resolve friction points to keep users engaged. For conversion optimization, we address form drop-off rates, refine error messaging to be user-friendly, and ensure pricing and guarantees are transparently displayed where decisions are made.

Trust is reinforced with visible testimonials, security badges, and accessible policies. The audit concludes with a prioritized list of fixes, assigned owners, and a timeline measured in days, empowering founders to implement changes swiftly and effectively.

Audit Lighthouse UX
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Aptecode Team
Product & Engineering